2024 Brand Ambassador Promotional Tour
The Georgia Watermelon Association Brand Ambassador tour is part of the overall promotional effort of the Georgia Watermelon Association to increase sales. The ambassador spends the year traveling to cities throughout Georgia and the nation, talking to people about the health and nutritious benefits of this sweet and tasty fruit.
The GWA is very fortunate to have Maycey Kight serving as their public relations representative this year! She is excited for many events and opportunities to meet and interact with consumers. Be sure to follow Maycey's page on Instagram @gawatermelonambassador.
GWA Promotional Campaign
Throughout each year the GWA works to serve the industry all year long and how the association is advertising and marketing watermelon through social media, billboards, sponsoring at large athletic events, Nascar with Ross Chastain and many other industry opportunities.